How to Get More Clients Tip #8

Serve First, Sell Second: The Heart of Authentic Marketing

I have always believed strongly in service overselling.⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
Let your clients get a feel for what you can do with them and begin with a simple conversation.⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
This does not in any way mean doing the work for free, but simply having a genuine conversation from the heart because when you care the clients can feel it.⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
If you can present your potential client with options and answers as opposed to prices and sales tactics, the sale will genuinely follow.⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
This is easy, when you love what you do as I do. When my clients approach me to get started, we do not discuss money believe it or not. At least not to start.⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
We talk about their business, what is working and what is not. I want to know what fires them up and where they are struggling. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
More often than not, I genuinely provide answers that can service them right from the first call.⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
Any client who has worked with me will say the same thing, when we are talking whether it was the first call or the last, I show up with the same passion to serve and support them.⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
As a #soulprenuer myself, I deeply value authentic marketing over the hustle and bustle car salesman vibe, don’t you?⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
(No offense to the car salesmen out there)⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀